Head-to-head · 2026
ServiceTitan vs Thryv
Both are popular choices. Here's how they differ — and which type of business each one is built for.
ServiceTitan
Custom quoteEnterprise-grade for high-volume shops
Larger HVAC/plumbing/electrical shops (10+ techs) wanting deep reporting
- ✓ Extremely powerful
- ✓ Best-in-class reporting & dispatch
- ✓ Strong for growth
Thryv
Custom quoteAll-in-one with heavy marketing/CRM focus
Service businesses prioritising reputation & marketing automation
- ✓ Strong CRM & reviews
- ✓ Marketing automation
- ✓ Centralised inbox
| ServiceTitan | Thryv | |
|---|---|---|
| Starting price | Custom quote | Custom quote |
| Best for | Larger HVAC/plumbing/electrical shops (10+ techs) wanting deep reporting | Service businesses prioritising reputation & marketing automation |
| Free trial | — | — |
Still torn? Answer 4 questions and we'll pick for you →
Data last verified: 2026-06-16. Pricing changes often — confirm on the provider's site before deciding.